Mermaid Straw, a fun, eco-conscious e-commerce business, headquartered in Valparaiso, IN, is looking for a creative and innovative team player to join our team.
We are looking for an inspired Digital Marketer to expand on and execute the fun and playful brand visual identity.
Responsibilities:
* Develop and implement innovative digital marketing strategies to drive online traffic to Mermaid Straw's website and social media platforms
* Create unique and engaging concepts for social media campaigns
* Shoot and design visually appealing images and graphics for digital marketing materials, including website content, social media posts, and email campaigns
* Storyboard lifestyle and studio photoshoot concepts & engage with photographers to bring concepts to life
* Create and design converting email campaigns for sales and announcements
* Monitor and analyze the performance of digital marketing campaigns
* Identify new opportunities, channels, tactics, trends, and strategies to implement, and don’t be afraid to think outside the box to achieve our next wins
Experience:
* Proven experience in digital marketing, including graphic design, content management systems, copywriting, research, social media management, and e-commerce marketing
* Ability to work independently as well as collaboratively in a team environment
* Detail-oriented with strong organizational skills
* Familiar with basic SEO principles
* Skilled in Photoshop & Illustrator, Klaviyo, Canva, Figma
If you are a creative thinker with a passion for digital marketing and a desire to drive results, we would love to hear from you!
Job Type: Full-time
Pay: $52,000.
00 per year
Benefits:
* 401(k)
* 401(k) matching
* Employee discount
* Paid time off
Schedule:
* Day shift
* Monday to Friday
* No nights
Experience:
* Marketing: 2 years (Preferred)
Work Location: In person
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